Hi! I’m Liz!

And this is Burn It All Down, where I live out my lifelong dream of roasting how insane everything is.

In 2023, going “outside” felt like entering an open air asylum, and I needed to name our world-gone-mad-screen-addicted-content-goblin zeitgeist. So, I started calling these spiritually bereft times — where everyone is a touch mentally ill whether they’ll admit to it or not — the Age of Unhingement™.

Then, I started this newsletter because I needed to express myself authentically and metabolize the nonsense that too many accept as real.

I’m a social media strategist, producer, and writer by trade and have been for nearly 15 years. My career provided a front-row seat to watch the social internet destroy our culture and our sweet, evolved monkey brains. I write what I see, what I feel, and what I know: menty b trends, ongoing media collapse, political derangement, and haunting vibes. But nothing is really off the table here at BIAD HQ! We keep it fresh, we keep it fun, and, most importantly, we have a TIME.

The only way out is through, and the better way through is on my email list™:

More about LIZ!

I’m an award-winning digital diva who has made vertical videos for too many companies and some of the most famous people in the world. You’ve probably “liked” my work.

I was born and raised in Toronto (smugly Canadian) and currently reside in Los Angeles where I enjoy the nice weather and complaining about how this city has, like, three decent sandwiches.

You can follow me on Instagram or send me an email. I love to chat.

I MEAN, YOU’VE SCROLLED THIS FAR … YOU MAY AS WELL SUBSCRIBE! 💖

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a newsletter in which one woman lives out her lifelong dream of roasting how insane everything is.

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